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First displayed at IAAPA 2018, the concept revolves around physical activity through sports in the arcade machine/entertainment sector, with the aim to enhance the health and quality of life of potential customers.
The company is keeping explicit details close to its chest at present, but is set to reveal more in the new year.
PrimeTime founder David T. Goldfarb said in an interview at IAAPA: “When I first discovered this concept and its subsequent product, I knew this was something that I needed to bring to the public. There’s been a health-craze sweeping the nation over the past five to 10 years, and I want to capitalise on it, because ultimately, if the human race is healthier, we’re happier, and I’m in the business of happiness and fun.”
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